Showing posts with label tips for ebook publishing. Show all posts
Showing posts with label tips for ebook publishing. Show all posts

Tuesday, August 4, 2015

How To Get Better At Damn-Well Anything

From Kindle Publishing To Sports And More, Become A Master At Anything With These Tips

master kindle publishing
This post started out as an answer to a question on Quora.

For those of you not familiar with Quora, it's a question and answer platform much like eHow or Answers.com that allows you to use social networking to get answers to your questions, or offering up solutions to the questions being asked.

The original question was how to get better at creative writing.

But honestly, these tips could be used to help you achieve efficiency in pretty much any task you'd like to improve on.





How To Get Better At Writing In 3 Steps



Some of what I'm going to discuss is how to get better in phases. 

The first is the process phase.  This is sitting down, doing the grunt work.  Digging the trenches that are necessary to build your story's universe.  It's the outline, the foundation, the skeleton of getting better. 

The second phase with getting better is called the craft phase of writing.  It's mastering the language and techniques.  It's learning how to edit your writing to make it crisp, or as Earnest Hemingway said "write one true sentence". 

Finally, you need to learn time management skills or as I call it, the life phase.  It's too easy to get distracted, allowing the outside world to interrupt what you're exploring in the inner-most crevices of your imagination.  So learning how to focus on one task then moving on will help you become more effective as well as more efficient. 


The Process Phase



The process phase is like these gears. 

They grind and grind, turning each other in unison, propelling the machine forward. 

If one doesn't work, they whole machine ends.





You need to write.  

The process of writing isn't one that you do only inspired. You need to sit down and work on writing everyday. 

If you want to get better at the process, you need to sit down in the chair (metaphorically speaking) and write.  

You'll learn as you go.  

But basically sit down and write. 

Write daily, regularly even.  

This is true of any task.  From writing, to playing the guitar, to playing basketball.  It's due to spending the necessary time, the hours, needed to get better. 

As I said, write daily, regularly even.  

Jerry Seinfeld talked about not breaking the chain.  He would post a calendar on his wall and make a big "X" every day that he wrote.  Eventually the process took on it's own importance. 

To learn and master a task, you get better by doing a task in specific time periods with highly-focused repetition.  Malcolm Gladwell discusses this as the 10,000 hour rule in his book Outliers: The Story of Success: Malcolm Gladwell: 9780316017930: Amazon.com: Books

But don't worry if, right now, you don't have a lot of time to write.  

You're learning how to get better.  It takes time. 

You need to build up the muscle, and that takes practice to build the endurance.  

Stephen King talks about how he began his writing career by prioritizing and finding time at lunch at his job. He talks about that in his outstanding book, On Writing: A Memoir Of The Craft eBook: Stephen King: Kindle Store

Charles Bukowski wrote while working for the US mail department. 

Meanwhile, digital and ebook sensation Hugh Howey (hugh howey: Kindle Store) began to write while working at a bookstore, using his lunch hour to get some prose worked out. 

In that time Hugh Howey wrote his bestseller, WOOL to much acclaim and literally much fortune. 

So it can be done. 


The Craft Phase



To learn the craft of writing involves a few different things.  The first thing to consider is, again, sit down and write.  

Then edit your writing.  But get someone else to look it over.  Preferably someone with more than just basic grammar skills.  Get someone with the ability to take a red line through your most important prose.  Find a set of eyes more clear than your own. A set of eyes that can see the forest AND the trees. 

Then, take the time to think about what it all means, what you're trying to say. What is the larger picture, the broader message of what you're trying to convey.  

This is the theme of your work. 

For a doctor it may be the health of her patients.  For a mechanic it's fixing and maintaining the life of your transmission.  

To the teacher the theme of their work is to make an indelible imprint on the future of society, one student at a time. 

So theme is important. 

Meanwhile, you also need to get better at how to write. 

One major way to accelerate this growth is to mimic a master.  

You should write in your own voice, but should also try styles of those you admire.  

Just sit down, write the first 3 pages of a novel or story you like.  Imitate what someone has already done, and done well.  This is not to publish a plagiarized story, but to learn on a different level the song, the flow that a writer that's not you has already accomplished.  

Think about it in a different art form.  

Musicians learn to play other musicians songs.  

Classic painters are taught to outline and trace the lines and brush strokes of masters.  

The Guild Approach To Apprenticeship


In the past, there were guilds where artists spent years, ten years in fact, under the guidance of a master.  

There were guilds for masonry, guilds for artists, for tanners, for iron workers.  These were kind of like modern unions but ones dedicated to bettering the craft of the practitioners. 

But the work was grueling.  

The apprentice would clean, sweep up the studio, do whatever menial task that was needed to be done.  

It was the karate kid routine of cleaning the pigs stye, of cleaning the slop up for the master in order to make the master's job easier.  

But it also served a larger purpose. 

The master didn't teach the student about everything that they knew, rather it was up to the student to study and mimic the master until one day the student was able to move on from apprenticeship to craftsman.  

Over years of working on the craft, and only after all of those years would they move from craftsman to master. 

Why? 

To learn what works for others and gain the foundation and the fundamentals of what others have mastered.  

Actors take lessons from coaches. Even Academy Award winners take classes to get better. 

Singers have a teacher to make sure that the singer is hitting the right notes and staying in time.  

You learn by doing.  And you learn more by getting corrections from someone who knows. 

Perhaps it's time to bring back the guilds...


The Life Phase



This section is divided into two sub-categories.  The creative side and the discipline side.  

The ultimate battle between the id and the ego.  

In the life phase of getting better at writing, you need to live it.  

Live your life.  Go on walks, commune with nature.  Touch your feet on sand and your face into water. 

Observe the way the light reflects in the trees while the sun is setting.  

Record every moment of it.  Document it.  Write it all down, write it down over and over again.  

Sit in a park and listen to how people talk, touch, laugh and cry with each other.  

Somewhere these observations will appear in the story.  The'll appear when you need them the most, even if they only appear in one story and limited to a line in length.  

The second section of the life phase is time management. 

It's the ego of your creative side.  The one where, just like in the process phase, you sit down and get to work.  

But you need to be organized - one of ego's greater traits - when you do this. 

Life Happens.  

It happens to everyone, everywhere.  We have a finite amount of time on this Earth, and with it, we have a finite amount of energy to accomplish all that we want. 

And life doesn't care that you're spinning the All-American Masterpiece in your skull, waiting to unleash it on the world.  You have bills to pay, mouths to feed and jobs to get to in order to take care of those responsibilities.  

There's never a good time to get started, there'll always be something else that comes up.  

So you need to find a way to block out the time and sequester yourself within your world. 

Find a way to turn off emails and your phone.  For god's sake turn off your phone. And TV is a no-no.  It will suck the minutes and hours from you like a Vampire draining a victim.  

One technique to help is set realistic time goals. 

The Pomodoro Technique


 I've written about this before on the blog, and you can check out the articles by clicking HERE (The Pomodoro Technique)  and HERE (Time Management Tips).

What the Pomodoro Technique teaches is to set small standards of time with specific breaks built into the process.  

First, get a timer.  

Set it for a small, realistic amount of time you can work on your writing (or any other task).  

Second, sit down and write (or get to work). 

Third, and this is most important, when the timer goes off, take a specific break from ALL activities.  

STOP - that's the key.  When the timer sounds, you have to stop.  Get up and get away from what you were working on.  

The recommended start is 20 minutes of work, followed by 5 minutes of ZERO activities related to the work you were doing. It'll help you relax.  
   

 It's interval training for work.

Just like a workout plan, you need time to recover those muscles that you were exerting, and we all know that the brain is an organ but also one giant muscle

That means it needs down time after exertion as well. 

Anything you want to master is a process.  You wouldn't want a surgeon coming straight from High School to perform open-heart surgery on you, would you? 

Of course not.  



It takes years of practice, focused, attentive practice to master a subject.  But if you work daily, on small manageable tasks, you too can master what you're after. 

These 3 phases of task mastery we discussed will help you become better, faster.  

From the process phase to the craft phase and finally, the life phase, learning how to manage all three will help you. 

But you have to sit down and start.  That's the secret to any journey.




Wednesday, July 15, 2015

What Does Joe Strummer, My Short Stories And Kindle Publishing Have In Common?

How To Position Your Self and Your Stories More Effectively

In this post, we'll be discussing the largest vacuum of a self-pubslihed writer's life - marketing.


marketing tips for Kindle Publishing writers



We'll discuss the stories already released on Amazon, the promotions in place and what the strategy moving forward is.

It's one of the most difficult aspects that any creative or productive person has.  It's a challenge to produce the story, art, song or merchandise, but then getting it out into the world is an even bigger struggle.

In this post, we'll focus on a strategy that I've read about many times over from some well regarded brains in the self-publishing sphere.  Some of these ideas are directly from the guys at Self-Publishing Podcast and Joanna Penn of The Creative Penn.

Basically they claim that you need to build a larger and larger catalog to help your overall promotion strategy and later on in this post we'll discuss how that works in greater detail.

It's Not The Story That's Most Difficult


Obviously getting the story-draft written down presents a huge problem, even for the most accomplished writer, getting started can be overwhelming.


Kindle Publishing Tips
The Dangers Of The Blank Page


Staring at a blank page is just a daunting, scary task.  If it wasn't that scary, more people would write!

As I already said for any writer getting started is one large hurdle.  Like ten-feet high type of hurdle.

Then you have to find cover art, where to get the stories to readers and ways to promote them.

It's been said that for a self-pubslihed writer, it's 20% writing and 80% promotion.

My Short Story Updates

On Amazon I've a few stories available through Kindle Publishing in their store right now.

My strategy is and has been, to promote one for a month as I release more stories, then promote another one while working on new manuscripts.  Right now on Amazon there is two stand-alone stories, "The Ballad of John Walker" and "It's Not The Things We Say".  Also, there's a collection of more humorous, fun stories under the collection "Mayonnaise and Other Stories".

Some of you know about my short story "The Ballad of John Walker." Published mid-June 2015, the story has gained some traction in the last month and could stand to gain a little more in the coming months.



 The Ballad of John Walker - get your digital copy by clicking the picture!




What you don't know is I owe you all a full-hearted thank you for helping get it moving on up in Kindle Short Reads for Suspense and Thrillers. That's awesome and helps a ton!

For those of you that don't know about it, it's a short read that examines the dangers of living in a society ruled by surveillance and paranoia.


Another title that's out takes a more fun approach. A more humorous take, "Mayonnaise and Other Stories" is a mostly made up  account of living in the world today.  From the eyes of a ambitious child hell-bent on getting a pack of gum; to the power of OCD and the irony of judgement; to the follies of a delusional teen athlete.


And just released there is the short story, "It's Not The Things We Say".  An intense look at the power that miscommunication can take within a relationship. Whether its a child and parent, a boyfriend and girlfriend or any schism between loved ones, often it's not what we say as much as how we listen to each other.


So to wrap up, that's three short stories on Amazon that've been published to date.  The promotional efforts so far have been dedicated to the first short story, The Ballad of John Walker and it's been pretty labor intensive thus far.

Places it's been promoted so far:

  • This blog
  • Amazon's Kindle Publishing marketplace 
  • Facebook, including Facebook ads (not a great R.O.I. and Facebook Groups)
  • Google Plus Communities
  • Daily Free Ebooks (yes, even though it's $0.99, it can still be listed on directories such as DFE)
  • Good Reads
  • Just Kindle Books (A small price to publish and promote)
  • KUFADS - a British based ebook promotion service (a small price for a week's promotion)
So far the results have been a trickle but with a first book, a short fiction piece no-less, it's not to be a huge seller, but a starting point for a broader platform.

Moving forward, there will be lighter promotions on this story and more attention pushed to the "Mayonnaise" collection and "It's Not The Things We Say".

Gaining Momentum Is Hard, Maintaining Momentum Can Be Just As Hard

Why Newton Got It Wrong

Newton claimed that an object in motion tended to stay in motion unless some external force was applied to stop it.  Well that may be true for objects, but for most writers, once you get going, you reach a point where stopping is dangerously seductive - and the restart is almost impossible. 

After writing a story, the last thing I want to do is sit down and begin the editing process, much less begin a new story.

I'm fairly certain that's true for any artist or producer.  Build something, spend all that energy and emotion to create something and you're spent.  There's limits to the process.

Athletes are the same way.  There's only so much energy they have to spend.  That's why the build up their stamina over time and train in specific, detailed tasks to increase their endurance and improve stamina.

One technique to do this is called the Pomodoro Technique and I've written about how to utilize it to increase your productivity in a former post you can read HERE.

How does that work with marketing you wonder?  Well there's plenty of evidence that the more titles you publish, the easier it is for people, and fans, to find you.

What that means is that while it's no fun to turn around and work on the next story, or the next idea, it's critical for you to help build an audience.

Think about you favorite band.

Chances are, if they've been around for a while they have a number of songs and records out there.  They may be official releases, bootlegs, any thing that keeps you engaged and interested.  If they don't have material to release, they tour, play live shows to keep them in your minds.

With that in mind, I have three, potentially four more stories to release between here and September.

There's a working title that I'm working on through Wattpad, an online forum for authors and hope to garner some keen insights about the story while it's on that platform.

It's still an early draft, but you can see it on Wattpad under the working title "A Fine Day For A Swim".



 
Get the early draft "A Fine Day For A Swim" on Wattpad by clicking the link above.

The Goal Is To Get To The Finish Line In One Piece

This whole process is about writing a number of short stories to build a platform for something I'm working on next.  It will be a departure from the short story line I've been working on right now and one that still needs to be more fully developed, but this whole process has been to build a platform to move forward from.

I'll be releasing "A Fine Day For A Swim" in mid-August.  With its release there's an accompanying story "The Palm" that will be included with either another story in production or as a potential stand-alone story as well.

Finally there's two other stories that are being fleshed out right now.  One is under the working title "Shooter" and the other is without a title but would be the longest story included in the summer release calendar.

The Future Is Unwritten


So the final tally is two stand-alone short stories and 1 collection of stories already released with promotion being focused on just the first one so far. That first story being "The Ballad of john Walker", with "It's Not The Things We Say" being the other stand-alone.  "Mayonnaise and Other Stories" being the collection, with all three of them being available on the Amazon platform for the next 90 days in exclusivity, after which they'll be placed on a couple other ebook platforms and promoted in different ways.

"A Fine Day For A Swim" is next in the pipeline for release, and will be available in about a month, after some tweaks and edits.

It's sister story, "The Palm" will be released at the same time and will be either a stand-alone story, or included with "Shooter", depending on how things are shaping up at that time.

The last two stories in the plan will will out a couple weeks to a month after "A Fine Day For A Swim", placing the overall short story count at 6 to 7 stories.

Once that's over with, the gears are switching to a new program, and I'll be discussing that down the road after it's more fleshed out with a more clear strategy and timeline.

In conclusion, the heading to this section of the post is about the marketing strategy, or any strategy you set in to motion.

One of my favorite song writers was Joe Strummer, lead singer and writer for the seminal British Punk band - The Clash.

Along with songs that dealt with changing the political spectrum for the betterment of the working class, he wrote anthemic lines like "Let Fury Have The Hour, Anger Can Be Power, If You Know How To Use It".

But one of his greatest sayings was "The Future Is Unwritten".

Just the promise and hope in that line is enough for me to believe in the optimism in tomorrow.  And while 80% of my time is devoted to marketing short stories that, in and of themselves, are difficult to promote and sell, this line reminds me that tomorrow is a new day.

And that philosophy goes toward your marketing campaign as well.  Get your stuff out there and don't be afraid to make changes.

If something is working, go all in.  If something isn't working, then change tactics and direction.  And keep building up your catalog.  The more you do, the greater chance it can catch on with your audience.

You never know about tomorrow, the future is unwritten.

Wednesday, May 13, 2015

Kindle Publishing Isn't As Tough As You Think

Kindle Publishing: Writing Isn't Beef Jerky, It's Not That Tough

So you have a story or idea to shake the very foundations of the fiction world. 

how to increase productivity


You can write it and self-publish it through Amazon's Kindle Publishing.

It's not as difficult as you may think.

Perhaps you have a tip to share that will make people healthier and happier.  

Or, maybe, you have a productivity hack that will make people more efficient at their jobs, and wealthier as a by-product.

And you want to share those ideas with the world.

You just know they would make a great story or ebook.

But how do you get started? 

The task can seem like a mountain instead of a molehill, especially if you've never written more than anything other than your name before.

Don't Fear The Page
improve productivity in the workplace

It's easy to stare at a screen or sheet of paper and not know how, and where, to begin.  

It's normal.

But it's only normal because you give it the power over you.

The page is blank, empty, clean.

And it's waiting. 

It's waiting for you to write, to put your ideas onto it, and massage them to make something great spring from the page.

Think about writing as a conversation.  

Unless you suffer from an extreme case of Glossophobia (Wikipedia definition here), speaking with a friend, your family or even yourself, isn't a daunting challenge.

So why do you give writing more power over you than it deserves? 

Simply write in a plain, simple language.  

Talk to yourself and your family on the page and you'll find writing less stressful than you already make it.

Have Conversations With Your Audience: Chatting As Writing

Now that you realize that writing isn't something mysterious, you need to identify your ideal reader.

Who is the person you write for? 

 Is it someone you already know? 

Are they someone that you imagine would enjoy your thoughts? 

If so, then start writing to them.

Stephen King claims he always wrote to his wife.

Kurt Vonnegut claimed he wrote to his sister.

Whoever you choose to write to, once you can imagine how they will respond it becomes immensely easier.

Imagine what that ideal person just had for lunch, or dinner, or breakfast.  

The best idea to strengthen your writing is to write to a person you trust, know, and care about.  If you're uncomfortable writing to a real person, you can create an imaginary person.  

Think about what they look like, where they lived and grew up, what type of job and family they have, where they go for vacations.  

Anything you can think about to make them appear real to you and help you write to them in a friendly conversational tone.

If you imagine what your ideal reader likes, what they eat, what they dislike, and write to them like their sitting right next to you, you'll make your writing flow, get to your writing goal quicker, and be able to share your story and ideas with the world.  

If you're trying to get your stories out to the world, Kindle Publishing is a great way to go about it.  

But before you can publish, you need to know how to write more, and more effectively. 


Bite Sized Is The Right Size

Think about your writing like eating Thanksgiving dinner.

You sit down and on the table there's turkey, mashed potatoes, vegetables, stuffing. You pile it all on your plate in smaller portions.

And you grab a fork and knife.  You can't just shovel all that food into your mouth at once.

You cut the turkey, take a bite and chew. Absolutely delicious (unless you don't like Turkey, and then you can substitute your favorite food here).

What you've done is taken a huge feast, made it more manageable by plating it, and then cutting it into smaller and smaller bite-sized portions.

Writing should be thought about the same way.  Only think about writing in productivity terms.

Create a realistic target, maybe a word-count or a certain amount of time.

I've discussed the technique of using a timer as a tool in my post Get Off Your Ass And Write, and recommend the Pomodoro Technique.

What is the Pomodoro Technique?
 increase productivity at work

It's a productivity tactic of setting a timer for 20-25 minutes and working intensely for that duration. It's a great technique to that helps you improve productivity in short, intense bursts of activity. 

How it works:

Set a timer for a duration of time, but a short, manageable amount of time - 20 minutes is a great starting point. 

Once the timer hits, you take a 5 minute break from whatever tasks you're performing.  

Get up, walk away, do something to distract you from what you were just working on and come back once the break is over.

How To Improve Productivity By Using A Word Count


A technique that I like is setting a word count.

One easy word count to aspire is 500 words a day.  

500 words is about 2 pages of text with space left over. 

It'd take a reader about 5 minutes to read it. 

It's not that difficult. 

Think about it in a different way. 

Say you have an ebook idea that is targeting 15,000 words.  Daunting idea to write, edit and publish if you focus on the outcome. 

Instead, focus on 500 words at a sitting.  If you can do that, 500 words a day, it will only take 1 month to finish the first draft of your ebook idea. 

If you're writing in multiple bursts of 500 words in a day, you can dramatically reduce the length of time it will take you to complete it. 

But you need to sit down and get it done. 

And once you meet your daily word count or timeline, that's it. 

Don't keep going any longer. 

Earnest Hemmingway claimed that you should finish writing for the day when you still know what you're going to say next. 

This tip is great because it'll help you stay fresh and be able to have a good platform to begin writing with the next day.


Write In Doses, It'll Come Up Roses

By writing in short productive bursts and limiting your word count, you'll meet your daily limit easily.  Once you master 500 words or 25 minutes a day easily, you can add another element to your routine.  But only as long as you're able to make your initial word count and the new element without issue. 

You have an amazing story, an outstanding tip, or incredible hack to improve productivity and efficiency; you need to share it!

In summary:

  Write to a person.  Make it someone you know well.

  Write in a conversational tone.  We all communicate every day without hesitation.  Writing is no different.

  Short, intense durations on a daily basis will beat one inspired, manic day.  Don't wait for inspiration, just sit down and write daily. 

And don't be afraid.  Let me say it again, just sit down and write daily. 

By writing in a conversational tone and in small manageable doses to a person you "know," you'll be able to write easier, quicker and get your story told in no-time. 


But you have to sit down and start.  

And once you finish, you can then go out and share your story with the world through Kindle Publishing.  

It's easier than you think.